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Top 10 Landing Page Platforms: Which is the Best?


Building a landing page that converts is crucial whether you’re starting from scratch or looking to upgrade your current platform. Surprisingly, only 17% of marketers optimize their landing pages, despite their importance in driving conversions. Your landing page builder should streamline the process of creating optimized, high-converting pages. Here are the key features to look for:

  • Ease of Use: A drag-and-drop interface for quick and easy page creation.

  • A/B Testing: The ability to test multiple versions of your landing pages.

  • Templates: Pre-made templates that fit your brand and website.

  • Integrations: Easy connections to other software and sites.

  • Analytics: Tools to translate visitor behavior into insights.

  • Automation: Features that turn landing pages into marketing funnels.

  • Pricing: Affordable options, including free versions.

When selecting a landing page builder, consider how you want your pages to look and the availability of A/B testing options. Here are the top ten landing page platforms to consider:


1. Landingi

Landingi is a powerful and flexible landing page builder with over 300 templates and a fully drag-and-drop editor. You can link landing pages for multi-page sites and create funnels for increased conversion. Landingi also includes a pop-up builder to create email list-building pop-ups, which can be triggered by visitor actions such as exit intent or clicks.

Key Features:

  • Re-usable smart sections

  • Unlimited landing pages, conversions, and user accounts

  • Free migration of up to 3 landing pages

  • Responsive customer service

Pricing:

The paid version starts at $25/month with a 2-month discount for annual payments. Best for affiliates, resellers, marketers, and medium-sized businesses.


2. Swipe Pages

Swipe Pages offers a robust landing page builder with an emphasis on mobile responsiveness and fast page loads. It features a drag-and-drop builder with 80+ pre-built blocks and 40+ templates designed for different parts of the funnel.

Unique Features:

  • Mobile-only landing pages

  • Fast page-load speeds

  • Extensive A/B testing options

  • Customizable drag-and-drop elements

Pricing:

Plans start at $29/month. Check them out here.


3. Unbounce

Unbounce is a conversion-focused landing page builder with a highly customizable drag-and-drop editor. It offers over 100 professional templates, AI-powered text and design suggestions, and a Smart Traffic feature that directs visitors to the best landing page variant.

Pros:

  • Flexible customization

  • Mobile-friendly pages

  • Advanced conversion features

  • Extensive knowledge base and customer support

Pricing:

Paid plans start at $99/month with a 14-day trial. Sign up to get 20% off monthly plans and 35% off annual plans. See their pricing here.

4. Leadpages

Leadpages is popular among small businesses for creating sales pages, contest pages, and more. It includes built-in cart checkout, chatbots, and an intuitive drag-and-drop editor.

Unique Features:

  • Digital file hosting & delivery

  • SEO-friendly

  • Image library

  • Alert bars and pop-ups

Pricing:

Paid plans start at $37/month with a 14-day free trial. Try Leadpages here.



5. Beefree Page Builder

Beefree allows you to create responsive landing pages, emails, and one-page sites with a drag-and-drop interface. It supports collaborative editing and offers various web page features like forms and embedded videos.

Features:

  • Collaborative editing

  • Customizable content from external feeds

  • Email and page builder capabilities

Pricing:

The free version is available, with the Professional plan starting at $25/month on a yearly subscription.


6. ClickFunnels

ClickFunnels is an all-in-one funnel-building platform with a focus on converting traffic into leads. It offers integrations with major tools and provides extensive training and resources.

Key Features:

  • Email marketing automation

  • Sales funnels and multi-step marketing funnels

  • A/B split testing

Pricing:

Paid plans start at $97/month with a 14-day free trial. Try it here.



7. Instapage

Instapage offers a user-friendly drag-and-drop editor with over 500 templates. It focuses on improving cost per acquisition (CPA) through specific ad targeting and personalization features.

Pros:

  • Collaborative editing

  • Fast-loading, SEO-optimized pages

  • Cross-domain landing page monitoring

Pricing:

Plans start at $79/month with a 14-day free trial. Get started for free.



8. Wishpond

Wishpond offers both DIY and DFY landing page services, with over 300 integrations. It includes features like lead capture, exit-intent popups, and live chat widgets.

Pros:

  • Social media functionality

  • Marketing automation

  • Real-time analytics


9. GetResponse

GetResponse is an email marketing and automation platform with a solid landing page builder. It offers features like sales funnels, web push notifications, and autoresponders.

Key Features:

  • Automated marketing

  • Email analytics

  • Customizable web pages

Pricing:


10. HubSpot

HubSpot is an all-in-one platform with multiple hubs for CRM, Marketing, Sales, Service, and Operations. It offers a lead capture page creator and extensive marketing automation features.

Unique Features:

  • Personalized landing pages with CRM data

  • Native A/B testing

  • Lead scoring for follow-ups

Pros:

  • Extensive integrations

  • Marketing automation

  • Progressive profiling


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